With the start of 2012 I couldn’t wait to ring in the new year with one of the most overused terms of 2011, no not disruptive, not MVP, but pivot.
I was thinking about some of the notable pivots of the year while driving and my mind drifted to the radio playing a song by the Beastie Boys. When the Beastie Boys first formed over 30 years ago they were a hardcore punk band, but almost all of us know them as a hip hop trio. There are many examples of bands/musicians “pivoting” just like startups do throughout the years, Rush started as a heavy metal band and Michael Bolton started off as a heavy metal singer.
Bands in many ways are startups, they’re putting together their own MVP, they’re trying to find their product/market fit and yep, they pivot too. The early adopters are the first fans of the band and so on. There’s a ton of similarities between bands and startups, think about it.